Ask The GC
Understand how General Contractors think - before it costs you time, money or opportunity. Got a question? Got a gripe?
What This Actually Is
Ask The GC is straight talk from inside the general contractor seat.
Not marketing talk.
Not motivational talk.
Not “here’s how to dominate your market” talk.
This is:
- How bids really get reviewed
- Why scopes get redlined into oblivion
- What GCs hear when you say “that’s not in our scope”
- Why some subs get grace and others get replaced
- How trust
Ask The GC is straight talk from inside the general contractor seat.
Not marketing talk.
Not motivational talk.
Not “here’s how to dominate your market” talk.
This is:
- How bids really get reviewed
- Why scopes get redlined into oblivion
- What GCs hear when you say “that’s not in our scope”
- Why some subs get grace and others get replaced
- How trust is built — and how it dies quietly
No sales pitch.
No gimmicks.
No pretending this industry is fair.
Why Listen to Ask The GC
Because this isn’t theory.
It’s written by someone who:
- Reviews scopes and bids for a living
- Has hired subs, rehired subs, and quietly moved on from subs
- Has seen great trades lose work for dumb, avoidable reasons
- Knows exactly why “it just wasn’t the right fit” gets used
This isn’t about being nice.
It’s about being chosen.
How This Works
What You'll Learn
What You'll Learn
No courses.
No masterminds.
No algorithm-chasing content hamster wheel.
Just questions answered.
Periodic short essays.
Real examples.
Delivered by email.
Read it quietly.
Apply it selectively.
Stay anonymous if you want.
What You'll Learn
What You'll Learn
What You'll Learn
- Why price is rarely the first decision
- What “clean scope” actually means
- How GCs smell risk before it shows up on paper
- Why being technically right doesn’t always help
- How communication style quietly affects who gets the call next time
This is the stuff that doesn’t make it into pre-bid meetings.
But absolutely decides outcomes.